This and another card (also listed here) are from Vine Line. They both came in an envelope (I have) with a note (I have) stating:
"These complimentary cards are replacement gifts for the 1988 First Night Game publication that has been a premium with one-year orders during most of 1998. Strong interest in Vine Line this summer has exhausted our supply of the First Night Game item."
There is more on the note but, this is the basic info. I believe these should be listed in the data base but, I could not locate them.
-chuck